Author Archives: Julie Bateman

About Julie Bateman

Julie Bateman is a professional graphic designer and the founder of Bateman Design Group, a boutique creative agency in Barrie, Ontario. Julie has over 15 years of design and business experience, and has taught courses in Digital Photography, Design Fundamentals and Advertising at Georgian College. Samples of her work have been published in both ‘Basic Logos’ by Index Books, and ‘Graphically Speaking: A Visual Lexicon for Achieving Better Designer-Client Communication’ by Lisa Buchanan. Julie also recently earned her Google Analytics Platform Principles certificate from Google.

2014 Color Trends

Infographic: Shutterstock’s 2014 Color Trends

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Stock Photography: An Easy and Effective Way to Get Quality Photos

Pictures can make or break a website or marketing campaign-the right photo will reflect the personality of your company, and intrigue your audience. But, professional photography can be costly and takes a long time to acquire … right? That’s where … Read More »

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Setting Sail on Social Media Without Getting Sunk

Social media is an inexpensive and relatively easy way to get the word out about your company. The most relevant platforms that can be used for most businesses are LinkedIn, Twitter, Google+ and Facebook. If you do not understand social media, or … Read More »

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Google+ — Not Just Another Social Network

When someone mentions Google+, is a blank expression your only response? Although other networks such as Facebook, Twitter and LinkedIn are more popular at the moment, it is definitely worth your time setting up a Google+ page. Google+ is a … Read More »

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Top Visual Design Trends for 2014

Another year came and went in a blur of Helvetica and hipsters—so before you blink and miss 2014, grab a coffee, sit back and check out these top visual design trends to expect in the coming year. Thank you to iStock for supplying … Read More »

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Flat Design: A Trend or a Necessity?

Flat design is the emerging trend of 2014 for both print, and web design. Clean, simple and modern looking layouts may soon outnumber heavy gradients, shadows, three-dimensional effects and images that don’t add value to the content. Although seemingly a … Read More »

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To be, or not to be – responsive websites

One of the more common terms bandied about nowadays is “responsive” websites. What exactly is a responsive website, and should your website be responsive? A responsive website is one that automatically adjusts itself so that it is easily viewed in … Read More »

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It’s not too late to set new goals for the upcoming year

People seem to either love or hate making New Year’s Resolutions. I personally think the New Year is the perfect time to evaluate your life—to celebrate your accomplishments and the joyful things that happened last year, and to set new … Read More »

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Be genuine in your business relationships

Have you ever noticed a disconnect between you and your clients? Do you find yourself repeatedly explaining yourself? Don’t blame your clients, take a closer look at your current habits for conversation. Do you constantly use long words in your e-mails? Are … Read More »

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Press “pause”—for creativity’s sake

Ahh, the holidays. The time of the year when everyone scrambles to finish their shopping, plan for grand parties—a stressful few weeks or months, most definitely. This is also the time of the year when many of us burn out … Read More »

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