Category Archives: Content Marketing

16 Marketing Tips for a Sweet 2016

These tips from the experts at Constant Contact will help you make your marketing stand out! Start with a plan and set specific goals. Set one big marketing objective for the year, one for each quarter, and maybe one for … Read More »

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Inbound Marketing – Why Successful Companies Have Made the Switch

Wouldn’t it be nice to have customers come to you, rather than having you go to them? It is possible — with a practice called inbound marketing – and more and more companies are catching this new wave to success. … Read More »

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A Quick Way to Add New Web Content

Content marketing is not just a fad. Search engines have moved from being focused on keyword density alone to frequently updated, unique and relevant content. So the more current content you have on your page, the higher your page will … Read More »

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Setting Sail on Social Media Without Getting Sunk

Social media is an inexpensive and relatively easy way to get the word out about your company. The most relevant platforms that can be used for most businesses are LinkedIn, Twitter, Google+ and Facebook. If you do not understand social media, or … Read More »

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Google+ — Not Just Another Social Network

When someone mentions Google+, is a blank expression your only response? Although other networks such as Facebook, Twitter and LinkedIn are more popular at the moment, it is definitely worth your time setting up a Google+ page. Google+ is a … Read More »

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To be, or not to be – responsive websites

One of the more common terms bandied about nowadays is “responsive” websites. What exactly is a responsive website, and should your website be responsive? A responsive website is one that automatically adjusts itself so that it is easily viewed in … Read More »

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Be genuine in your business relationships

Have you ever noticed a disconnect between you and your clients? Do you find yourself repeatedly explaining yourself? Don’t blame your clients, take a closer look at your current habits for conversation. Do you constantly use long words in your e-mails? Are … Read More »

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What’s a blog—and why do I need one?

A blog is a small article, usually between 300 and 500 words, that is on a topic of your choosing. Many businesses use blogs to interact, entertain and inform their customers—but do they make fiscal sense? Yes, they do. No … Read More »

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The top 5 CMS modules

A content management system (CMS) allows you to log in securely from any computer with an internet connection to update your website in an easy-to-use interface. A CMS allows you to do many things such as create new web pages, … Read More »

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Intro to content management systems (CMS)

While content management systems (CMS) have been around since the 1990s, in recent years their popularity has increased dramatically. This technology has the potential to significantly simplify the process of maintaining websites. Since search engines have shifted from their focus … Read More »

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