What is a
Graphic Designer?

Design is a process, not a product. Whether graphic, industrial, interior or architectural, design involves organizing unrelated elements in engaging and meaningful ways.

Graphic design is an interdisciplinary, problem-solving activity that combines visual sensitivity with skill and knowledge in areas of communications, technology and business. Graphic designers specialize in the structuring and organizing of visual information to aid communication and orientation.*


Graphic designers plan and conceive:

  • printed materials such as brochures, books, magazines and posters

  • multimedia such as websites, CD-ROMs and presentations

  • packaging

  • advertising

  • environmental graphic design such as signage systems, displays and exhibits

  • identity design including logos, stationery and branding systems

  • titles for movies and television

Graphic designers provide clients with a range of services in addition to graphic design.


These include:

  • research

  • costing

  • strategic planning

  • communications coordination

  • project management

  • quality control

*as defined by the Association of Registered Graphic Designers of Ontario


Bateman Design Group is a boutique creative agency in Barrie offering graphic design and website development services since 2003. We are available to work independently or as a freelance part of your marketing team.




  Freelance Graphic Design, Ads and Marketing Material from Julie Bateman, Graphic Designer

“Designers come in many flavours. The best of them, first and foremost, are great listeners. Julie listens intently, quickly keys in on core concepts, and often nails them in her first round of drafts. As a result, shorter design cycles mean speed to market and managed project costs - and the quality of Julie's work is excellent. She's worth her weight in gold."

Jon Aston, President of the Board of Trustees,
Children's Aid Foundation of Simcoe County





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